Thursday, 3 October 2013

RESEARCH : Independent Research

Independent Research



Artist : King Krule

Album: 6 feet beneath the moon



Key Features highlighted on the album cover: Black & white, Minimalist style art, geometric style illustration, Black and white colour scheme and No Label- gives the feel of hidden identity

Feature Interview: 

Again, a black and white simple minimalist theme is used, with the image of him also added in black and white

Music Video Single: Neptune Estate


Features highlighted/across both products to create a bran identity: The video shows the album cover as the main focal point, then around 2 mins into the video he walks into the shot, lies down, and smokes as his dog accompanies him and runs around. This keeps in with the minimalistic theme as it doesn't involve any close ups or clear shots of him rather focuses on the birds eye view shot which furthers the theme of him being quite mysterious about his identity, there is little branding but I think that is what I like and makes his brand- the lack of it.








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